Click HERE to view my illustrated resume

Professional Experience

Anthem Press, Marketing & Publicity Coordinator                    
2012 - 2014, London, UK
  • Title and book series publicity & marketing — conducted marketing research and analysis for 100+ book titles and 30+ series; curated special media and academic contact lists, produced press releases and email blasts; coordinated international book tours; scheduled appearances on BBC, CNN, PBS, and Bloomberg; arranged speaking engagements and book signings in Europe, U.S. and Asia; secured book reviews in major media, academic, and industry publications including NYT, WSJ, HuffPost, Forbes, Economist, TLS, and Choice
  • Special project development, marketing & publicity — generated funding for projects by developing publishing partnerships with key organizations; worked with MIT professor to produce and deliver digital journal to 30,000+ subscribers; involved with development team for new self-publishing imprint including research, web creation, and copy writing
  • Marketing collateral design and production — produced 45 book covers, 200 advanced information sheets, 35 series flyers, 3 seasonal catalogs, 20+ posters and book flyers, and promotional company bookmarks; prepared, created and managed promotional mailshots, contact list development, and 30+ contact databases
  • Company branding and profile — managed company presence at key academic and professional events worldwide, including coordinating company booth at major conference attended by 3,000 key decision makers and buyers; created ad for industry publication with readership of 20,000+
  • Digital management and content creation — improved SEO and digital awareness; managed Facebook, Twitter and Wordpress accounts; updated imprint web content; evaluated and reported on web traffic analytics; created graphics, web banners, and profile pictures for digital platforms
  • Intern management — developed intern program; taught and managed 15+ interns from U.S. and Europe; worked one-on-one to create individualized projects to optimize their skill base and time

Freelancer & Illustrator, Marie King                         
2012 - Present, Naperville, IL
  • Developed marketing strategies for independent authors, illustrated children’s books, designed book covers, and created author brand aesthetic and marketing materials

Grader: Creative Concepts (ADV 450), University of Illinois
Fall 2011, Urbana, IL
  • Assessed and critiqued creative strategy projects; graded key brand insights, product manifestos and creative briefs

Account Services Intern, Spawn Agency                             
Summer 2011, Anchorage, AK
  • Interned for award-winning ad agency: generated market summary PowerPoint for McDonald’s Alaska; assisted planning and implementation of Walgreens’ grand opening; scheduled and disseminated Alaska’s Department of Transportation construction and roundabout awareness campaign; created site maps and proposed promotional items for Walgreens and British Petroleum (BP); conducted brand research for University of Alaska; created budget for United Way
  • Created media spec sheets and contact lists for production, media and account departments; reorganized digital and physical filing systems; updated agency’s PowerPoint; instituted a staff meeting summary template

Administrative Coordinator, Morreale Law              
2007 - 2008, Glen Ellyn, IL
  • Acted as liaison between closers and real estate contacts; organized bank statements, filed taxes and acquired escrow
  • Prepared closing documents and contracts for corporate clients, such as Caterpillar, as well as local, industrial, and residential clients

Education

University of Illinois at Urbana-Champaign
Aug 2007-Dec 2011
B.S., Advertising
3.8/4.0 GPA, Dean’s List

International Academy of Art & Design
Nov 2008-Aug 2009
A.A., Web Design & Multimedia
3.7/4.0 GPA

Programs

  • Adobe Creative Suite (proficient in Photoshop, Illustrator and InDesign, basic knowledge of Dreamweaver and Flash)
  • Microsoft Office
  • Google Docs
  • Tetragon & Mailchimp
  • Wordpress, Blogger & Tumblr
  • Basic HTML
  • Workamajig
  • SPSS

Skills

  • Creativity
  • Organization & efficiency
  • Negotiation & conflict resolution
  • Communication & collaboration
  • Enterprising & resourcefulness
  • Project management
  • Team leadership
  • Information synthesis
  • Numeracy & quantitive analysis
  • Generating results

Portfolio